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From Rod Beckstrom - The Starfish and The Spider

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Click below to hear Rod speaking on The Starfish and The Spider


Topics

Cybersecurity: Tools for proactively preparing on your business against a cyber-terrorism attack
The Starfish and The Spider: The Unstoppable Power of Leaderless Organizations
Sub-Themes: Leadership, Strategy, Culture
Global Warming, Carbon Markets and Carbon Offsets
Passion Networking

Speaking AV Requirements

Contact

Background




Topics

When Rod speaks, organizational strategies change and lives are touched. Rod has been an active speaker since he was President of the undergraduate and graduate student body at Stanford. He loves public speaking and connecting with people. These are his current areas of focus:

Cybersecurity: Tools for proactively preparing on your business against a cyber-terrorism attack

We live in a world where international cyber-terrorism poses a threat, not only to national security, but to our personal and financial well-being. Rod Beckstrom provides a compelling overview of the technology, strategic and economic risks, and mitigation concepts that every business leader needs to know. He translates his experience as the former Director of the National Cybersecurity Center, and his leadership role as CEO of several high-tech companies, to frame the cyber-terrorism threat. He also explains the actions we all can take to protect personal, business, and national security.

Your audience will be riveted as they learn:


  • What are the special risks that you and your company face?
  • How do you communicate the cyber-terrorism threat to your employees?
  • How do cyber-security threats impact your strategic planning?
  • What does every organizational leader need to know to be more proactive?
  • What can be done to minimize operational disruption?
  • What can your country do to establish an effective cyber strategy?


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The Starfish and The Spider: The Unstoppable Power of Leaderless Organizations

In his innovative keynote, Rod teaches your audience that although spiders and starfish may look alike, starfish have a miraculous quality to them. Cut off the leg of a spider, and you have a seven-legged creature on your hands; cut off its head and you have a dead spider. But cut off the arm of a starfish and it will grow a new one. Not only that, but the severed arm can grow an entirely new body. Starfish can achieve this feat because, unlike spiders, they are decentralized; every major organ is replicated across each arm.

But starfish don’t just exist in the animal kingdom. Rod’s powerful current day examples will explain how Starfish organizations are taking society and the business world by storm, and are changing the rules of strategy and competition. Your audience will learn how starfish organizations are organized on very different principles than we are used to seeing in traditional organizations. The principles that Rod will teach are break-through and vital to any business, organization, or individual that wants to thrive in the new marketplace.

Rod will clearly identify the traits and business practices of Spider organizations vs. Starfish organizations. How has Toyota leveraged starfish principles to crush their spider-like rivals, GM and Ford? How did tiny Napster cripple the global music industry? Why is free, community based Wikipedia crushing Encyclopedia Britannica overnight? Why is tiny Craigslist crippling the global newspaper industry? Why is Al Qaeda flourishing and even growing stronger? Spider organizations are centralized and are built around organizational charts; on the other hand, Starfish organizations tend to organize around a shared ideology or a simple platform for communication - around ideologies like Al Qaeda or Alcoholics Anonymous. And the Internet has helped them flourish.

So in today’s world Starfish organizations are starting to gain the upper hand. And there’s no reason that more traditional organizations can not learn and apply the Starfish principles. Your audience will find it essential to understand the potential strength of a Starfish organization.

The Starfish and The Spider

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Sub-themes:

Leadership - how catalysts lead versus CEOs

Strategy - how your organization can learn, react and win in the new environment

Culture - is your organization a starfish or a spider? What do you want it to be?

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Global Warming, Carbon Markets and Carbon Offsets

Why is global warming a problem and what can you do about it in your company and your life? What is your company’s carbon footprint and how can you reduce it? How can your company generate or sell carbon offsets? How much are they worth and why? Why are sustainable companies often so profitable? How can you get there? How do carbon markets work? Why should we as a society have hope?




Rod has fourteen years of experience in global warming science, policymaking, business and investment. He is an acknowledged expert and was recently interviewed by CNBC News on what it means to be carbon neutral. He has served on the Board of Trustees of [www.ed.org Environmental Defense] since 1994 and recently came up with the idea of an Environmental Markets Network, a new national organization recently launched. He helped start one large scale carbon offset project in Pakistan which is already reducing more than one million tons of CO2 annually and has helped initiate other major carbon offset projects. He has helped to design and build pollution markets and has a unique understanding of how they work.


Passion Networking



What are your passions? What are those of the people you work with or encounter? People can perform miracles when they are organized in small circles or groups around their passions. How did twelve citizens come together in London in the late 18th century to start a movement that led to the end of slavery? How did a few women organize in the U.S. and start a movement to win a woman's right to vote?

How did eleven CEOs meeting in 2003 help launch the current peace process between India and Pakistan, opening borders, airways, trade and telecoms where they had long been shut? Rod was a member of that original group of eleven and has studied and participated in many other amazing circles and networks on four continents. Why do some circles and networks thrive while others die? What are some of the traits of successful circles and networks? How can you start a circle? How can you build a network? Everyone has something to contribute. Learn how to unleash the unstoppable power of people's passions.


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Contact

For Professional Speaking engagements please contact Violet Cieri at speaking@beckstrom.com or on 615-279-0108.
For Media Interview requests please email your request to ICANNMediaRequest@icann.org

Background

Rod has appeared on FOX, CNBC, MSNBC, BBC and CSPAN. He has spoken at the World Economic Forum in Davos, the State of the World Forum, The World Technology Summit, and the Young President's Organization (YPO) Global Leadership Summit, IFR, ISDA, Euromoney, Harvard, Stanford, Google, eBay, Microsoft, Morgan Stanley and other venues.



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